Yes chinchillas do enjoy being read to, it's a good way to bond because it gets them use to your voice. I use to read to my chinchillas when I was younger to help with my reading aloud for when you have to for school. Find up beat happy things to read, poems, childeren's stories, happy short stories, etc, so your voice stays in a pleasant tone. Chinchillas hear in the same range (and a bit beyond) as humans so although they are unlikely to understand what you are saying they enjoy hearing their owner's voice. They also like music, so if you play an instrument or sing they tend to enjoy that too.
Tv does not help with bonding, it helps with keeping them entertained. In cases where people have the tv on while gone it can help with them being alone, a radio can work too. They like the movements and sounds of a tv, just like a young child would. Even if you don't have tv you obviously have internet, which means you can watch videos with them on things like YouTube if you want to.